Write in Claude, copy the output, open HubSpot, paste it in, reformat it, and hope nothing breaks. If that’s your current workflow, you’re not alone. You’re paying the copy-paste tax every single time.
That loop is done.
HubSpot Marketing Hub is now connected to Claude via HubSpot’s MCP server, so what you create in the conversation goes straight to HubSpot. No tab switching, no reformatting, no rebuilding on the other side.
Two features are live today:
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Landing pages: Build and edit landing pages in Claude using your existing HubSpot templates. When you’re done, it publishes directly to HubSpot. Start to finish, one conversation.
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Marketing emails: Draft and edit email copy in Claude and push to HubSpot as a draft. Ready to review, edit, and send from there.
A few questions for the community:
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What does your current content creation workflow look like between Claude and HubSpot?
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Where does the handoff between AI and your CRM feel most painful right now?
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What other content types would you want to build this way?