A Google AI search about what adult learners are searching revealed the following:
Adult learners approach Google searches with high intent, heavily prioritizing specific career outcomes and lifestyle constraints over institutional brand names.
In fact, research shows that 77% of adult learners do not have a specific college in mind when they begin searching. Instead of searching for “New York University,” they query Google and AI engines using highly granular phrases that address their direct needs.
Program-specific and career diver queries
Schedule and flexibility constraints
Cost, financial aid and value
Speed-to-degree and credit transfer queries
I was also able to use AI mode to look up my specific institution ad what students are searching
I am choosing to write a blog about SUNY Reconnect and SUNY ASAP, which offers free college for students 25-55
Here are the 5 blog titles I like the most from AI, which I could refine:
No Degree? How Adult Learners Can Go Back to College for Free in NY
Can Adults Go to College for Free? A Guide for Columbia & Greene County Residents**
Beyond Free Tuition: How C-GCC Pays Adult Students to Graduate Faster
Free Nursing and Associate Degrees in NY: Are You Eligible for SUNY Reconnect?
It’s Not Too Late: How to Change Careers Debt-Free at C-GCC