# What's your creative process?

**URL:** <https://community.hubspot.com/t/whats-your-creative-process/40500>\
**Category:** Study Group: Content Marketing\
**Tags:** academy, cms-content\
**Created:** [July 11, 2021, 7:02pm UTC](https://community.hubspot.com/t/whats-your-creative-process/40500 "2021-07-11T19:02:33Z")\
**Posts on this page:** 1\
**Showing post:** 2464

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**Author:** ![AndyCM](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/andycm/32/59551_2.png) [@AndyCM](https://community.hubspot.com/u/AndyCM)\
**Post date:** [October 14, 2024, 11:35am UTC](https://community.hubspot.com/t/whats-your-creative-process/40500/2464 "2024-10-14T11:35:07Z")

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My creative process involves brainstorming ideas, rearranging them, and letting them rest. I find that reading my work aloud helps me discover new angles without looking too hard. Even better is to have my content read back to me using a text-to-speech tool. Other inspiration comes from user’s comments and memorable quotes. For example, say I’m brainstorming ideas for a series of articles for men over 50. In this case, a quote like, “A man is not old until his dreams become his regrets” might give me a long list of ideas to consider.

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