Mr. Mitch
Awareness: I need more subscriptions for my fitness program, as the cost of running it with a handful of clients is slowing gym income and overworking me.
Consideration: I need captivating ads and solid leading email copies sent to all my clients and leads gotten from my friend’s sports shop downstairs.
Decision: Who is the best copywriter that can guarantee me a 10x raise in my subscriptions? A higher subscription means more money coming in, and an increased ability to hire 2 more coaches to free me some more time to work on growing the business.