My favourite video ad is that of a tooth paste where I saw and leaned how to correctly use the tooth brush.
The brand itself didn’t caught my attention but how the characters displayed how to they brush their teeth.
This ad is other 15 to 20 years now and as we speak, I have been brushing my teeth just exactly how it was done in the video ad on the television.
Personally, I was not influenced to use the product but rather, I was able to learn something quiet educating which may not neccesarily be the advertiser’s primary intention or goal.
In the nut of shell, people click on a video ad base on different reasons and interest.