There are several reasons marketers will distribute their content. Some hope their content will drive traffic to their website, while others hope it’ll help generate new leads.
Setting a content distribution goal is the foundation to building a strategy that drives results. This is accomplished by understanding the purpose behind your distribution efforts, and making your goal SMART.
What is an example of a content distribution goal you would like to set?
Remember, a SMART goal is specific, measurable, attainable, relevant, and time-bound. To learn more about this, check out the Developing a Content Distribution Strategy lesson via HubSpot Academy.
I’m not sure if I got it right!
S = increase the company’s website traffic
M = get an average of 20 website visitors per day
A = currently with have an average of 4/5 website visits per day, therefore we believe 20 would be an attainable number of visits
R = about 1 of 5 people that visits our website, calls or sends the company messages to book a class, so if we increase the website traffic, we believe it would increase our conversion rate
T = we hope to do that in a 2 month period
I think you’re right on point.
Cheers!
Hello,
I’m enthusiastic about creating SMART goals and seeing them to completion.
A goal that I have in mind is increasing brand awareness for my company through increasing social media engagement by 40% which will inturn increase our website traffic at least 30%, all to be achieved within the next 3months.
The increments in social media engagement and website traffic are based on the previous marketing campaign results.
I like your viewpoint
Inbound marketing is a business methodology that attracts customers by creating valuable content and experiences tailored to them. While outbound marketing interrupts your audience with content they don’t always want, inbound marketing forms connections they are looking for and solves problems they already have.
S = increase the company’s website traffic
M = get an average of 20 website visitors per day
A = currently with have an average of 4/5 website visits per day, therefore we believe 20 would be an attainable number of visits
R = about 1 of 5 people that visits our website, calls or sends the company messages to book a class, so if we increase the website traffic, we believe it would increase our conversion rate
T = we hope to do that in a 2 month period
S- Increase customer leads
M- I would like to obtain 25 new potential clients through a paid social media ads this month
A- I currently recieve 10 inquiries per month without paid advertisement.
R-50% of client leads obtained through social media convert to pai clients. This will add 7.5 new clients per month.
T- This will be done in the span of one month.
Increase the amount of picks per hour. 2-4 picks more an hour within the next 2 months. we have individuals already picking more than that already so it is very feasible. The more picks per hour means more orders set.
through paid promotion and content sharing on instagram id like to reach as many as 5000 accounts in order to obtain my goal
I will first make sure my content and goal is specific. Then, I will use owned distribution channel and paid distribution channels. With the paid channels, I can pull more traffic to my website.
Thank you for the free education!
Increase traffic to my site by 30% within the next three months.
Through social media, I’d want to acquire 5000 new leads within a span of one year.
I’d like to generate 2000 new leads to my SM these two months.
I’d like to increase my company’s social media following by 20% by the end of the sales quarter.
I’d like yo increase my number of followers on my Intagram Bussines account by 100% by the end of the following 2 months.
INCREASE NUMBER FOR FREE TRIAL OPT-INS
I will do paid campaign and will do best efforts to increase traffic to my site by 30% within the next two months.
Build my google ads