What other areas does Digital Marketing include in HubSpot?

Apart from online marketing what else does digital marketing comprise

Digital marketing goes well beyond just social media and online advertising. SEO, email marketing, content strategy, analytics, influencer marketing, and even customer experience all play a role in how businesses attract and retain people online.

Hi @Jennifer1 and welcome, we are so happy to see you here!

Great question, thanks for asking the HubSpot Community!

As @Robthenry0 mentioned (thank you!), digital marketing goes beyond online advertising, it includes everything from SEO, content, email, and social media to automation and analytics, supporting the entire customer journey from attraction to retention.

I’d like to share these resources that can help:

Also, I’d love to hear from some of our Community Members: Hi @Ahmedsh3ban, @Michelle_N and @larissa.var what is digital marketing for you?

Looking forward to hearing from you all!

Thanks and have a wonderful day!
Bérangère