Authenticity
A geniune blog post with an honest authors voice is very compelling. The blogs that I read until the end are ones that actually answers my question and help solve my problems. On the contrary, blog posts that are sale pitches turn me away.
Compelling headline/title, to the point and precise, relevant images and videos, free from unnecessary details.
At first sight, the title is everything! Followed by the visuals that complement the text. In terms of content, tips/bullets are always a great attention grabber and a clear way of expressing what the reader wants to know.
The blogs that I read until the end are ones that actually answers my question and help solve my problems. On the contrary, blog posts that are sale pitches turn me away.
I read until the end is one that actually answers my question and helps solve my problems. On the contrary, blog posts that are sale pitches turn me away.
Blog posts I read until the end have clear point form informative content, are no longer than a page and offer helpful practical tips on the subject matter.
A compelling blog post has encapsulating title and follows a relevant flow of information. Blog posts I read until the end are typically no longer than a page and have a casual yet knowledgeable tone. Blogs with lots of Ads/pop-ups turn me away as well as unnecessary or repetitive information.
H1 structure is really important. However having really good information within the blog that is helpful for your target audience is what makes a blog post compelling and successful.
First and foremost, a compelling blog post will answer any and all questions around the topic and provide immense value to the end user. What made me read the last blog article was a compelling title and, upon quickly glancing at it, it was clear it contained information about all relevant pieces I was interested in.
A compelling blog post doesnt have an overload of information. It also has a short hook thats draws the reader in and gets them interested. A big aspect is making sure you do not overwhekm the reader, so share important details that the reader will understand and relate to.
The last blog post I read and finished had a catchy title (of a topic I was interested in), Outlined early what would be covered, and was well organized, so I knew the path to the conclusion. By using this format, I was drawn in, hooked and invested early on, which drove me to want to spend the time to finish the blog post.
Compelling blog posts should have a title and information relevant to the post’s reader. I enjoy fashion and music, so when I read a blog post with a title and catchy information, I will read it. The use of language also makes it engaging and should not be boring and run and on. It should cater to the audience the blogger is trying to engage. I like blog posts that are fun, quirky and provide helpful information.
1- Title- The title of the pst should be matching with the pain point you are talking about.
2- Size- It should not a vey long article. People do now want to read a very long story.
3- Some images and call for action to make it interesting and engaging.
Relevant Content
Catching title
Quick read - 4 min or less
Quality graphic
A compelling blog post is factual yet entertaining at the same time. It has negligible usage of jargon and has language that is easy to understand. It should start with a hook and end with a CTA.
Hi Jorie,
The content of a blog should be relatable and easy to understand to its readers. It is about providing useful information whether to educate, inform or inspire in a simple tone.
Writing related topics to your business and finding the gap in the information which contact’s need to know will help your contacts to find relavent information and increase traffic to your website
One of the most important thing is a hook. Blogs are long form content, people need to find a good reason to continue reading beyond the headline, which often is click bait these days.
Another important thing is use of images, people like visuals, especially after seeing walls of text. And these images should be on brand. You should be able to see all the images used in a blog and get a feel of the brand, rather than it looking like the images coming from multiple sources.
Lastly, it’s about how well the blogs are broken up. When there is a huge wall of text, people will be overwhelmed and not continue reading. Each paragraph should only be a few sentences.
Anything that gives new information or provides answers to searches.