Hi @smcvarno
As @Phil_Vallender mentioned, these are two different metrics.
If you hover over the (i) icon on your email dashboard next to click rate & click through rate, you’ll find the HubSpot’s definition.
Click Rate: This is the percentage of people who clicked a link in your email out of the people who were delivered your email.
Click Through Rate: This is the percentage of people who clicked a link in your email out of the people who opened your email.
For Example:
Total Delivered: 500
Total Opened: 300
Total Link Click: 200
Click Rate: (200/500)*100 = 40%
Click Through Rate: (200/300)*100 = 66%
Hope it helps.
Thanks
Aakar