Utilizing marketing automation and artificial intelligence (AI) includes finding the right tools that work for you. Whether you’re leveraging automation and AI for your internal processes, such as maintaining data hygiene, or your customer-facing processes, such as streamlining your copy’s tone and accuracy, the tools you use matter.
What is one of your favorite automation and AI tools that you use regularly?
Share below what’s been helpful for you! Remember to keep your tech stack organization in mind as you explore more tools in the future.
Workflow to measure the amount of time a lead spends in a specific deal stage. HubSpot does not have this property field embedded, so instead it gives you an overall average the leads spend altogether.
I have a large tech stack, and I’m still figuring out which apps and extensions work best, but SEMRush has been the most helpful tool recently. It lets me search for keyword variations, which has been something a client has asked me to do lately.