Before now I have being struggling to keep my business going while at the same time making sure that I do not lose contact with my customers. But that was really hard without a proper CRM in place.
In this course I learnt that to be a good email marketer, you must be strategic about what you do and why you do it and must also know the kind of audience you are targeting. This point is driven home by Simon Sinek; people don’t buy what you do, they buy why you do it. And what you do simply proves what you believe.
Kudos to HubSpot for this amazing enlightening course.