What are your tips for creating Instagram ads that engage?

The most effective and engaging Instagram Ads blend organically into your viewer’s feed. We’ve provided a few examples in this course of ways to create great ads, but we’ve only touched on a few points. What ideas do you have for developing ads that grab attention?

*To learn more about this, check out the Creating Remarkable Instagram Ad Content lesson via HubSpot Academy.

Good picture and video

What do you think makes a good photo or video?

Lighting, placement, and making sure it’s consistent with your theme.

Yes I forgot about being on target with your theme or message!

a nice photo or video with easy to understand text

Reels videos are important and get alot of views

A lot of Reel videos are just reposted TikTok videos too, so it’s a way to use both platforms.

Good photos and picture are important it makes your viewer loved your feed and to get a lot of likes.

What do you think makes for a great photo or video?

Bright colors and consistency

Possibly a giveaway or asking them a question they would relate to that would allow them to comment and engage with the post, or open up a discussion about a relevant topic

Usually we are using short videos to grab the attention ( first 3-sec matters) also carousel add ( to make people engage with your posts, have a quick idea of what you can offer to them )

I have created an IG filter/mask and decided to run the campaign ( a few short videos with influencers using it) and we’ve got some amazing results for the first 3 months without much of the investment

Don’t be afraid to get personal and connect with your audience.

quality photo and video content

good quality videos

brand relevancy and videos & reels

I want to make one that says “Stop” right in the first second, and see if it grabs some attention

I would say that quality image is key… either that or something that captures the eye for whatever reason.