What are common challenges when migrating data into HubSpot CRM?

What problems do people usually face when moving their data into HubSpot CRM from other systems?

Hi @Suheb,

Happy to help here – as with some of your previous questions, it’s hard to fully answer broad queries like this one. Generative AI is a great help here if you want a close to exhaustive list.

For starters, migrating data into HubSpot CRM often brings challenges related to data structure and compatibility. Many CRMs organize and label data differently, so mapping fields from the old system to HubSpot’s format can be tricky. Custom properties, notes, and deal stages don’t always transfer cleanly, leading to missing or misaligned information. Duplicates are another common issue – without proper deduplication, users may end up with multiple records for the same contact or company.

Another major hurdle is data cleanliness. Old systems often contain outdated, incomplete, or inconsistent records. If that data isn’t cleaned and standardized before the move, it can clog up HubSpot and undermine automation and reporting. Users also struggle with technical limitations, like import file size limits or API rate restrictions, especially when trying to move large volumes of data.

Best regards

Hi @Suheb and thanks for reaching out to the HubSpot Community!
And thanks @karstenkoehler for your help!
For information, there are also migration services to help you through this, if you are interested.
I’d love to ask our Top Experts: Hi @johnelmer and @Phil_Vallender, I know that you have experiences in migration, do you have any insights or additional information to share with @Suheb, please?
Have a fantastic weekend and thanks so much in advance for your help!
Bérangère