Go beyond the basics of lead scoring and learn advanced techniques to better quantify lead quality during this live screen-sharing demonstration.
Register now to save your spot | December 12 from 12:00-1:15 PM ET
- Using negative attributes to deprioritize bad fit leads
- Going beyond page views and email opens for behavioral attributes
- Programming forms to automatically progress lifecycle stage, regardless of score
- Understanding how lead scoring can affect your Salesforce or Dynamics sync
- Reporting on the average score of closed deals to determine how well your formula is working
Bonus: implementing a marketing contacts automation strategy to save money on your HubSpot subscription
Our HubSpot Director, Emma Washington, won’t just be talking about these best practices…she’ll actually be leading a live screen-sharing demonstration, so feel free to follow along in your own portal!
Can’t attend live? Register and we’ll send you the recording after the event.