# video marketing **URL:** \ **Category:** Content Strategy & SEO\ **Created:** [April 25, 2023, 6:14am UTC](https://community.hubspot.com/t/video-marketing/79968 "2023-04-25T06:14:36Z")\ **Posts on this page:** 6\ **Page:** 1
**Author:** ![Sip14](https://avatars.discourse-cdn.com/v4/letter/s/bbe5ce/32.png) [@Sip14](https://community.hubspot.com/u/Sip14)\ **Post date:** [April 25, 2023, 6:14am UTC](https://community.hubspot.com/t/video-marketing/79968/1 "2023-04-25T06:14:36Z")
hii everyone I have a quick question . what are the ways to rank up on youtube ? ---
**Author:** ![MiaSrebrnjak](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/miasrebrnjak/32/10_2.png) [@MiaSrebrnjak](https://community.hubspot.com/u/MiaSrebrnjak)\ **Post date:** [April 25, 2023, 2:52pm UTC](https://community.hubspot.com/t/video-marketing/79968/2 "2023-04-25T14:52:21Z")
Hi @Sip14, That’s an interesting topic! We have an Academy course on that, I thought I’d share it here in case you’re interested: [Learn How to Grow Your YouTube Channel](https://academy.hubspot.com/courses/youtube-marketing) If you prefer reading, check out[this blog article](https://blog.hubspot.com/marketing/grow-your-youtube-channel) on the same topic. Cheers Mia, Community Team ---
**Author:** ![OEstrada](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/oestrada/32/51564_2.png) [@OEstrada](https://community.hubspot.com/u/OEstrada)\ **Post date:** [April 26, 2023, 1:10pm UTC](https://community.hubspot.com/t/video-marketing/79968/3 "2023-04-26T13:10:15Z")
Hi @Sip14 , I’d say that a great way to get discovered at first is through the Shorts or “Suggested video” streams. So crafting a solid title that is relevant to your topic will help you start getting traffic. Then implementing the keyword optimization as you create more content will help you rank higher. Hope this helps! ---
**Author:** ![gabriel-nextiny](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/gabriel-nextiny/32/88560_2.png) [@gabriel-nextiny](https://community.hubspot.com/u/gabriel-nextiny)\ **Post date:** [May 8, 2023, 1:27pm UTC](https://community.hubspot.com/t/video-marketing/79968/4 "2023-05-08T13:27:40Z")
Hi @Sip14 , I understand that you’re looking for effective strategies to grow on YouTube, just as you would on any other platform. My suggestion is to prioritize a long-term, quality-driven approach by producing content that genuinely resonates with your target audience. One effective method to achieve this is by addressing their questions and concerns using a framework called “[They Ask, You Answer](https://blog.nextinymarketing.com/how-hubspot-story-brand-and-they-ask-you-answer-can-help-you-optimize-your-marketing-strategy).” To learn more about this approach, I recommend exploring [this blog](https://blog.nextinymarketing.com/how-hubspot-story-brand-and-they-ask-you-answer-can-help-you-optimize-your-marketing-strategy) and considering the purchase of [the book here](https://www.amazon.com/They-Ask-You-Answer-Revolutionary/dp/1119610141/). Begin by identifying your target audience and comprehending their pain points and needs. This understanding will enable you to uncover the questions they consistently ask about products, services, or other topics relevant to them. Keep in mind that there is always intent behind these questions, so it’s crucial to understand that intent. Once you’ve gathered these questions, aim to provide direct and honest answers. Depending on your industry or area of expertise, some topics may be more challenging to address, such as pricing, brand comparisons, or resolving issues. However, courageously tackling these critical questions that your competitors avoid will further elevate your position. By addressing your audience’s inquiries, your YouTube videos will rank higher on both YouTube and Google search results. Additionally, consider creating blog posts that incorporate these videos to drive even more traffic from your website to your YouTube channel. Here you also have a [Video SEO blog](https://blog.nextinymarketing.com/video-seo-how-to-rank-on-google-with-videos) post that might help with all the other aspects of ranking on youtube. I hope you find these suggestions helpful in your pursuit of growth on YouTube. Best regards, G ---
**Author:** ![danmoyle](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/danmoyle/32/91166_2.png) [@danmoyle](https://community.hubspot.com/u/danmoyle)\ **Post date:** [October 11, 2024, 3:28pm UTC](https://community.hubspot.com/t/video-marketing/79968/5 "2024-10-11T15:28:15Z")
@Sip14 how’s the video audience growing for you? In my experience, growth comes from consistency, content that resonates with a specific audience, and promotion/distribution. That last one is really important and often neglected. Put money and promotion time behind your videos so people see them! ---
**Author:** ![system](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/system/32/124_2.png) [@system](https://community.hubspot.com/u/system)\ **Post date:** [November 14, 2024, 3:46pm UTC](https://community.hubspot.com/t/video-marketing/79968/6 "2024-11-14T15:46:29Z")
Video Marketing is really smart strategy nowadays.