This could expand the usefullness of deal pipelines for internal processes. Our example would be a form that our team members can fill out to request an event be planned. A workflow could create the deal in the pipeline used to organize those events being planned. Then the properties could fill in automatically from the form to the deal. Then we can have multiple event deals moving through the pipeline with the information we need to keep going, keeping this in hubspot without having to utilize another program.