# URL with Contact Property based Query String?

**URL:** <https://community.hubspot.com/t/url-with-contact-property-based-query-string/12053>\
**Category:** Email Marketing Tool\
**Created:** [December 14, 2018, 1:50pm UTC](https://community.hubspot.com/t/url-with-contact-property-based-query-string/12053 "2018-12-14T13:50:40Z")\
**Posts on this page:** 2\
**Page:** 1

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**Author:** ![jgf](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/jgf/32/9580_2.png) [@jgf](https://community.hubspot.com/u/jgf)\
**Post date:** [December 14, 2018, 1:50pm UTC](https://community.hubspot.com/t/url-with-contact-property-based-query-string/12053/1 "2018-12-14T13:50:40Z")

</div>

I am trying to build email marketing templates which includes some click-buttons with custom build external URL’s.

Something like this:

h t t p s://mywebsite.com?email=

**{email from contact record}**

&zipcode=

**{zip code from contact record}**

How do I create CTA with an URL and Query String based on Contact Record properties?

I know the Token feature within the email templates, however I want to create a button with the link, since the link becomes long and ugly.

Thanks in advance.

---

<div class="post-metadata">

**Author:** ![MFrankJohnson](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/mfrankjohnson/32/22490_2.png) [@MFrankJohnson](https://community.hubspot.com/u/MFrankJohnson)\
**Post date:** [December 14, 2018, 2:51pm UTC](https://community.hubspot.com/t/url-with-contact-property-based-query-string/12053/2 "2018-12-14T14:51:18Z")

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**Q** : How do I create CTA with an URL and Query String based on Contact Record properties??

**Short A** : HubSpot CTAs can’t be customized dynamically in this way.

**Longer A** :

However, there’s nothing preventing us from manually creating a button (using CSS or an image), then customizing the link for that button using personalization tokens query parameters. Use a rich text module and customize it as you see fit.

Here’s [a plain text link example](https://community.hubspot.com/t5/Email-Marketing/How-to-distribute-multiple-unique-links-with-one-enail/m-p/191639/highlight/true#M1392). Just turn it into a button and you’re all set.

Help answer your question? If so, remember to accept this solution now.

Best,  
Frank

Author “Perfect HubSpot” Series

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[MFrankJohnson.com](https://www.mfrankjohnson.com/?utm_source=hs-forum) | [Connect on LinkedIn](https://www.LinkedIn.com/in/mfjlabs)

 

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