I know this has been a topic thats been mentioned before but I have had trouble.
For MARKETING emails.
Intro:
We email out forms for people to sign up for different trainings, when those people fill out the form, they get added to a specific list. We then send out email updates to that list of people… We have several seperate lists of different trainings. What we want:
When we send out an email, the unsubscribe link at the bottom can only have people unsubscribe from EVERYTHING… We want to have people only unsubscribe themselves from the one specific trainging list OR select which Lists to not be appart of (manage subscriptions).
We would like their info removed from specific lists and not ALL lists. Is this possibel and how should I go about this?
If not, is there a wrap around way to manually take those people out of the list but not all lists?
@DerFabian in each email, you can choose to display either the link to unsubscribe from all emails, or to send the contact to the preference page, or both. Typically, by default, both are shown.
But no, there is no link that takes a contact to an unsubscribe page for a specific subscription type. This does not exist and would have to be custom coded by someone who knows the HubSpot CMS well.
Configurable unsubscribe links let marketers control how an unsubscribe action is applied in emails. Instead of always removing a contact from all email communications, you can configure the link so that it only unsubscribes them from the specific subscription type tied to that email.
Why does it matter?
Marketers can control the unsubscribe experience choosing for contacts to either opt out of just one category of communication while staying subscribed to others; it can minimize users unsubscribing from all communications unintentionally.
How does it work?
In the email editor, you’ll find new unsubscribe link options in the Email Content > Footer panel. Instead of only having “Unsubscribe from all” or “Manage preferences,” you can now select “Unsubscribe from this subscription type” as an option.
This can be configured per email campaign: you can choose to show subscription-specific unsubscribe links, general unsubscribe links, manage preferences links, or a combination of these options. The feature is available in default email footers and custom email footers.
When contacts click the subscription-specific unsubscribe link, they’ll be taken to a page that clearly shows which subscription type they’re unsubscribing from, with an option to access their full preference management page if they want to make additional changes.
Callouts:
This feature still ensures compliance by offering a clear opt-out path on the confirmation page (a link to navigate to manage email preferences is still visible).
Marketers can continue to decide on a per-campaign basis which unsubscribe experience makes the most sense for their campaign whether that’s all communications, subscription-specific, or using the Preferences link.
If using custom templates in Design Manager for your emails, you can use HubL variable unsubscribe_single.
This marketing email feature is available to Marketing Hub Pro+ customers.
