# Unique Opens for Email Marketing

**URL:** <https://community.hubspot.com/t/unique-opens-for-email-marketing/8070>\
**Category:** Email Marketing Tool\
**Created:** [March 8, 2018, 8:14pm UTC](https://community.hubspot.com/t/unique-opens-for-email-marketing/8070 "2018-03-08T20:14:50Z")\
**Posts on this page:** 1\
**Showing post:** 2

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**Author:** ![coreysmith](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/coreysmith/32/50777_2.png) [@coreysmith](https://community.hubspot.com/u/coreysmith)\
**Post date:** [March 13, 2018, 7:14pm UTC](https://community.hubspot.com/t/unique-opens-for-email-marketing/8070/2 "2018-03-13T19:14:51Z")

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**Open rate -** The percent of emails opened out of your delivered emails.

[https://knowledge.hubspot.com/articles/kcs\_article/email/how-does-hubspot-calculate-delivery-rate-open-rate-and-click-rate-for-emails](https://knowledge.hubspot.com/articles/kcs_article/email/how-does-hubspot-calculate-delivery-rate-open-rate-and-click-rate-for-emails)

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