# Tracking Display Ads

**URL:** <https://community.hubspot.com/t/tracking-display-ads/89765>\
**Category:** APIs & Integrations\
**Tags:** professional\
**Created:** [September 15, 2023, 9:38pm UTC](https://community.hubspot.com/t/tracking-display-ads/89765 "2023-09-15T21:38:35Z")\
**Posts on this page:** 4\
**Page:** 1

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**Author:** ![lawboysam](https://avatars.discourse-cdn.com/v4/letter/l/e79b87/32.png) [@lawboysam](https://community.hubspot.com/u/lawboysam)\
**Post date:** [September 15, 2023, 9:38pm UTC](https://community.hubspot.com/t/tracking-display-ads/89765/1 "2023-09-15T21:38:35Z")

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Let me preface this by saying I’m not a developer but I understand the basics. We’re about to run some digital ads with a cable company and I’m just trying to figure out how I can appropriately track them in Hubspot. We have their pixel placed on our site.

How can I track these? Is there a way to track them in Hubspot with their pixel? Or utm codes? I feel really lost on how to track/attribute these ads.

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**Author:** ![jnix284](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/jnix284/32/29_2.png) [@jnix284](https://community.hubspot.com/u/jnix284)\
**Post date:** [September 15, 2023, 10:11pm UTC](https://community.hubspot.com/t/tracking-display-ads/89765/2 "2023-09-15T22:11:59Z")

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@lawboysam you said you have the pixel on your site - what type of data do they provide you?

Are UTMs already included on the URLs you configured for the campaign?

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<div class="post-metadata">

**Author:** ![lawboysam](https://avatars.discourse-cdn.com/v4/letter/l/e79b87/32.png) [@lawboysam](https://community.hubspot.com/u/lawboysam)\
**Post date:** [September 15, 2023, 10:15pm UTC](https://community.hubspot.com/t/tracking-display-ads/89765/3 "2023-09-15T22:15:07Z")

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We haven’t started the campaign yet so we can include utm’s.

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<div class="post-metadata">

**Author:** ![jnix284](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/jnix284/32/29_2.png) [@jnix284](https://community.hubspot.com/u/jnix284)\
**Post date:** [September 15, 2023, 10:19pm UTC](https://community.hubspot.com/t/tracking-display-ads/89765/4 "2023-09-15T22:19:58Z")

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@lawboysam then I would go the UTM route, it’ll be the easiest way to track the data in HubSpot by source.