My Shopify shop is now live and I would like to know what I need to do to track whether my email campaign is driving sales.
There is a knowledge article on installing track code to website (Install the HubSpot tracking code). Is this what I need to track if email subscribers made a purchase? If so, once I install is there anything else needed and where will the data show up?
If you are already using the shopify integration, then the best way to do this would be to use a Hubspot Campaing and track sales by adding the email as an asset to the campaign.
More on that here Create campaigns
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