This is an improvement that we need very much as well. Our key struggle is asking Sales people to fill in the same information on 3 different levels (contacts, companies and deals).
If these 3 areas would be synced, we could filter ‘deals’ based on ‘company’ properties and that would help us to avoid creating mutliple properties that need to be updated manually. Also, we could use ‘contact properties’ to filter deals which would be very beneficial as well.
Also, it would really help if we could force these properties on a ‘update stage properties’ as well. Currently we are only able to add deal stages there, but if companies would be synced, we could add company properties which would allow us to profile our prospects better throughout the sales process.
What is the latest update from Hubspot, is this something that will be developed?