Who is the brand?
Mega growth is a hair care brand that produces and sells a wide variety of hair products like shampoos, conditioners, relaxers, oils, creams made with natural produce and protein to help strengthen and fortify the hair.
Who is their audience?
Mega growth’s audience is Black women of all age denominations who are looking to take care of and nourish their hair.
What challenge are they helping their audience to overcome? How are they doing it?
Mega growth helps their audience deal with issues like hair loss, hair breakage, split ends, hair thinning, dryness, itchy scalp, dullness of the hair. They do this by making inclusive products for all African hair types with natural ingredients anti-dandruff that moisturize the hair, strengthen it, promote growth, keeps the hair shiny and promotes good scalp health. This not only focuses on the hair but gives women the confidence to style their hair as they want.
Overall, I chose mega growth because I also struggled with hair loss and dandruff that I couldn’t go out without a wig or braiding my hair but with the help of mega growth products I’ve been able maintain a healthy and natural hair and now I can go anywhere with my natural hair flaunting it as I like.