This is the really the arrogant “cop out” of Hubspot quite often. “No you can’t do this or you can’t automate B because we don’t see that as sales we see that as as marketing”
We have a sales process B2B where we seek to auomate every part of the deal cycle. Yes we want to cusomtise and yes we want to be personal but we do that within the seuqences itself that have built in tasks to send us reminders and other things.
Now I have a business contact asking me for further information which just happend to be my next automated seuquence but I can’t reply with the automated Intro requested deal.
That would go something like
Hi xxxx,
Glad to see you are interested in our product here is the twoo sheeter ( attached document) that can teach you more about our core markets, reach and engagement.
Instead I have to send out a new email risking that the CMO completley loses track of where we were in the conversation in question.