# Smart content & workflow triggers

**URL:** <https://community.hubspot.com/t/smart-content-workflow-triggers/96507>\
**Category:** CRM\
**Tags:** workflows\
**Created:** [December 20, 2023, 12:59pm UTC](https://community.hubspot.com/t/smart-content-workflow-triggers/96507 "2023-12-20T12:59:31Z")\
**Posts on this page:** 3\
**Page:** 1

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**Author:** ![jugil9](https://avatars.discourse-cdn.com/v4/letter/j/e47774/32.png) [@jugil9](https://community.hubspot.com/u/jugil9)\
**Post date:** [December 20, 2023, 12:59pm UTC](https://community.hubspot.com/t/smart-content-workflow-triggers/96507/1 "2023-12-20T12:59:31Z")

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Hi there.

Working on setting up a **workflow** and not 100% about how it would work with **smart content blocks & workflow branches.**

1. **Workflow** : So imagine you have set the **contact enrollment trigger with a list and a user property.**  
2. **Branches** : You are using other user properties to send different messages in that workflow.  
2. **Emails:** Then you have a set of emails which include **smart conten** t (using lists) so you can send a specific message to specific users.

As you can see, you are using differnet properties all around.  
**Questions:**

- How would they work together?
- If I included a certain property in the enrollment trigger, do i also need to include it in the smart content list or even specific branch to make sure we are targeting the right customers?  
Thanks a lot

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**Author:** ![karstenkoehler](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/karstenkoehler/32/68554_2.png) [@karstenkoehler](https://community.hubspot.com/u/karstenkoehler)\
**Post date:** [December 20, 2023, 1:02pm UTC](https://community.hubspot.com/t/smart-content-workflow-triggers/96507/2 "2023-12-20T13:02:47Z")

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Hi @jugil9,

A marketing email with smart rules doesn’t know how exactly it’s being used. If it’s a regular email, it knows that it’s going to a list. If it’s an automated email, it knows that it’s being used in a workflow. But beyond that, an automated email exists in blissful ignorance of previous workflow branches or enrollment criteria. That’s why, correct, you’ll feel a bit repetitive when setting up workflows that include branches based on properties used in lists as smart rules.

Personally, I think that setting up separate emails can be more beneficial then setting up emails with smart content - purely because separate emails can be analyzed separately and the information about smart rules wouldn’t be hidden when you look at the workflow editor. Both are valid approaches however.

Let me know if that answers your question!

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**Author:** ![jugil9](https://avatars.discourse-cdn.com/v4/letter/j/e47774/32.png) [@jugil9](https://community.hubspot.com/u/jugil9)\
**Post date:** [December 21, 2023, 2:16pm UTC](https://community.hubspot.com/t/smart-content-workflow-triggers/96507/3 "2023-12-21T14:16:53Z")

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Thanks Karsten.