# Send communication to custom object record **URL:** \ **Category:** HubSpot Ideas\ **Tags:** marketing-email\ **Created:** [August 2, 2021, 7:05pm UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680 "2021-08-02T19:05:00Z")\ **Posts on this page:** 20\ **Page:** 1
**Author:** ![daniloguerra](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/daniloguerra/32/27794_2.png) [@daniloguerra](https://community.hubspot.com/u/daniloguerra)\ **Post date:** [August 2, 2021, 7:05pm UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/1 "2021-08-02T19:05:00Z")
Today, we can only send communication (email marketing) to either contacts or companies, however, I have some use cases that I need to create a custom object called channel partners that CAN be neither contact nor a company by definition. And by having the possibility of sending marketing messages to custom object records would give us a lot of flexibility. ---
**Author:** ![jaysonavani](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/jaysonavani/32/104913_2.png) [@jaysonavani](https://community.hubspot.com/u/jaysonavani)\ **Post date:** [December 22, 2021, 9:06am UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/2 "2021-12-22T09:06:53Z")
We too have setup a custom object for our business usecase. However, we don’t have an option to send automated emails on the custom object. Kindly suggest if this functionality is already available? And if not, we would really like to have this funnctionality. ---
**Author:** ![KacperM](https://avatars.discourse-cdn.com/v4/letter/k/f14d63/32.png) [@KacperM](https://community.hubspot.com/u/KacperM)\ **Post date:** [March 15, 2022, 10:03am UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/3 "2022-03-15T10:03:40Z")
+1 do we have any updates on this functionality? It’s quite useful if you can send external communication using the custom objects. ---
**Author:** ![mcraciun](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/mcraciun/32/48852_2.png) [@mcraciun](https://community.hubspot.com/u/mcraciun)\ **Post date:** [May 4, 2022, 10:16am UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/4 "2022-05-04T10:16:13Z")
+1 for this. Use case: to be able to send email to the distributors (custom objects). ---
**Author:** ![KacperM](https://avatars.discourse-cdn.com/v4/letter/k/f14d63/32.png) [@KacperM](https://community.hubspot.com/u/KacperM)\ **Post date:** [June 22, 2022, 8:45am UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/5 "2022-06-22T08:45:16Z")
+1 this functionality has a huge potential. In our case, we gather bids from potential buyers and we want to send them automated communication in case the sellers approve or reject the bid. ---
**Author:** ![Ellesyanna](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/ellesyanna/32/55434_2.png) [@Ellesyanna](https://community.hubspot.com/u/Ellesyanna)\ **Post date:** [August 4, 2022, 2:45pm UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/6 "2022-08-04T14:45:40Z")
very much needed! ---
**Author:** ![JVidal7](https://avatars.discourse-cdn.com/v4/letter/j/e274bd/32.png) [@JVidal7](https://community.hubspot.com/u/JVidal7)\ **Post date:** [August 4, 2022, 2:47pm UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/7 "2022-08-04T14:47:39Z")
Yes please! +1 for this ---
**Author:** ![JDeBenedetto](https://avatars.discourse-cdn.com/v4/letter/j/7993a0/32.png) [@JDeBenedetto](https://community.hubspot.com/u/JDeBenedetto)\ **Post date:** [August 4, 2022, 3:15pm UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/8 "2022-08-04T15:15:25Z")
+1 on this feature as well ---
**Author:** ![chrismbayliss](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/chrismbayliss/32/25270_2.png) [@chrismbayliss](https://community.hubspot.com/u/chrismbayliss)\ **Post date:** [August 4, 2022, 9:32pm UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/9 "2022-08-04T21:32:28Z")
+1 ---
**Author:** ![BSchutte](https://avatars.discourse-cdn.com/v4/letter/b/8797f3/32.png) [@BSchutte](https://community.hubspot.com/u/BSchutte)\ **Post date:** [August 5, 2022, 6:04am UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/10 "2022-08-05T06:04:04Z")
+1 ---
**Author:** ![BWilliams89](https://avatars.discourse-cdn.com/v4/letter/b/85f322/32.png) [@BWilliams89](https://community.hubspot.com/u/BWilliams89)\ **Post date:** [August 15, 2022, 6:46am UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/11 "2022-08-15T06:46:11Z")
+1 ---
**Author:** ![nyounglove](https://avatars.discourse-cdn.com/v4/letter/n/41988e/32.png) [@nyounglove](https://community.hubspot.com/u/nyounglove)\ **Post date:** [December 2, 2022, 10:22pm UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/12 "2022-12-02T22:22:21Z")
Also would find this useful as we have sales leads as a custom object, and converting from forms, etc, needing to use current member clients as contacts. ---
**Author:** ![bj\_ndeseyssel](https://avatars.discourse-cdn.com/v4/letter/b/ecb155/32.png) [@bj\_ndeseyssel](https://community.hubspot.com/u/bj_ndeseyssel)\ **Post date:** [January 26, 2023, 2:55pm UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/13 "2023-01-26T14:55:04Z")
+1 much needed ! ---
**Author:** ![Mahesh\_R](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/mahesh_r/32/43030_2.png) [@Mahesh\_R](https://community.hubspot.com/u/Mahesh_R)\ **Post date:** [August 1, 2023, 7:21am UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/14 "2023-08-01T07:21:20Z")
+1. This would be a gamechanger ---
**Author:** ![CElis](https://avatars.discourse-cdn.com/v4/letter/c/7ba0ec/32.png) [@CElis](https://community.hubspot.com/u/CElis)\ **Post date:** [August 9, 2023, 9:55am UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/15 "2023-08-09T09:55:03Z")
+1 ---
**Author:** ![magmar](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/magmar/32/101557_2.png) [@magmar](https://community.hubspot.com/u/magmar)\ **Post date:** [August 28, 2023, 12:50pm UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/16 "2023-08-28T12:50:52Z")
+1 ---
**Author:** ![KChris](https://avatars.discourse-cdn.com/v4/letter/k/41988e/32.png) [@KChris](https://community.hubspot.com/u/KChris)\ **Post date:** [September 8, 2023, 12:40pm UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/17 "2023-09-08T12:40:54Z")
+1 ---
**Author:** ![SCroteau](https://avatars.discourse-cdn.com/v4/letter/s/ebca7d/32.png) [@SCroteau](https://community.hubspot.com/u/SCroteau)\ **Post date:** [October 3, 2023, 6:51pm UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/18 "2023-10-03T18:51:22Z")
We need this as we have separate customer segmentations that we need to separate from other buckets and need to send email communication to. ---
**Author:** ![JCroyal](https://avatars.discourse-cdn.com/v4/letter/j/ecccb3/32.png) [@JCroyal](https://community.hubspot.com/u/JCroyal)\ **Post date:** [November 17, 2023, 10:26am UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/19 "2023-11-17T10:26:43Z")
+1 We develop and sale our own SaaS Software. Being able to separate Marketing/commercial contacts (contact object) to User contact (custom object) is essential for us. But we have to be able to send personalized communications to them. Until now, we must use another emailing provider to send those communications… ---
**Author:** ![BrockWoods](https://avatars.discourse-cdn.com/v4/letter/b/f08c70/32.png) [@BrockWoods](https://community.hubspot.com/u/BrockWoods)\ **Post date:** [December 18, 2023, 6:26pm UTC](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680/20 "2023-12-18T18:26:17Z")
+1. [Next page](https://community.hubspot.com/t/send-communication-to-custom-object-record/41680.md?page=2)