Resending email to non openers of original email

Hey @p_sgi thank you for your feedback.

I would highly recommend you to please post this idea at our ideas forum (here).

Our product team, who monitors the forum regularly, can read your specific use case and understand why this would be a useful functionality or change. It also helps other customers facing the same issue to advocate for its implementation on your behalf by upvoting on the thread as well.

I agree! It should be sooo much simpler

It’s 2025 and we still don’t have this capability? I think HS is purposefully omitting this feature because it ultimately can impact their credibility -- e.g. if someone abuses this feature (which could be easily done), it could continue to ripple -- I wonder what other platforms feel about this, etc.
It is crazy that under Marketing Enterprise/Hub, you can’t simply click “resend to unopened contacts” as an action shortcut. I wish HubSpot would actually resolve this vs. responding back with "reach technical support to assist with our elongated approach to an otherwise simple task.

Agree, should be as simple as action/send to unopened.
That’s why I prefer using MailChimp, despite having HubSpot

Hi @PBillingham8, thanks for sharing your feedback!

You can find more context in this related post: “Resending to non-openers”. You’ll also find the link to the Idea there, feel free to add your support.
I am adding the Idea link here as well: “Enable Resending Email to "Non-Openers”.

I’ll also pass your feedback to our product team.

Thanks for being part of the community.

Have a wonderful weekend!
Bérangère