Reporting on the Lifecycle of companies whose 1st touch is a Campaign

Marketing & Content Hub Reporting & Analytics
1

Hello

I need to create a report on the performance of my campaigns.

We are interested in looking at which campaigns were the 1st touch for a contact and then getting the counts of companies per lifecycle whose 1st touch was a particular campaign.

This doesn’t seem difficult, but I can’t find a way to do it.

The report could be a table with campaign names in lines and Lifecycle in columns.

Any ideas on how to generate this?

Alternatively which report would you suggest to report of which campaigns perform best?

Stan

2

Hey @SBerteloot - Could you create a single object company summarised table report using the company property ‘First touch converting campaign’ and the Count of Companies:

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First touch converting campaign is a defualt HubSpot property that captures the campaign responsible for the first touch creation of the first contact associated with this company