Replying to Facebook Messages - HubSpot vs Facebook

Marketing & Content Hub Social Tools
1

Hi all,

Not exactly sure how to articulate this, but since we started using HubSpot to manage/respond to Facebook page inbox messages, we just have a feeling that our business page just isn’t getting the exposure or “activity” it used to.

I know it sounds silly, but we used to get maybe 50-60 messages over a weekend, and when we replied to them on a Sunday night/Monday morning, it would seem as though more and more new enquiries would come through.
Can’t really give you a scientific basis for this - but can anyone confirm I’m imagining it, or otherwise??
Be gentle :slightly_smiling_face:

2

Hi Conor,

That sounds unusual.

Can you see a drop of engagement, reach or impressions in your reporting?

For how long have you been observing this change?

Have you changed anything else in your strategy (for example in terms of the content you are putting out there)?

Best regards,

Jess

Baskey Digital