is there a way to “trick” HubSpot in thinking that the global footer information is in the email footer (information like site.company.name etc.)?
I tried this with putting the tokens in html comments but it didn’t work.
Reason being is that we are sending emails based on 70+ entities that we own as parent companies. Each contact gets assiosicated with a company and should only receive emails with the footer from the company they got assiociated with.
Since this should be dynamic setting up 70+ different global footers (which can change) doesn’t work here.
So I only want tokens like company.name from the general HubSpot object that is associated with the contact in the footer and not the global company footer because this isn’t dynamic.
Alright, I got your question and I’ll try to help you out. So it looks like you’ve got your contacts sorted, knowing which company each contact is associated with and should receive emails from.
Here’s what I’d suggest.
First, create a rich-text property for the contact that lets you add the footer you want for them. This way, you can include it using a personalization token when sending the email programmatically.
Now, you can’t just remove the global footer, but here’s a little trick: instead of getting rid of it, edit the properties it uses, like the company name and address. Rearrange these tokens so they work as an email closing rather than a footer.
For the actual footer that meets CAN-SPAM requirements, use the custom property you have in the contact object.
You’ll need to set up some workflows for this, but it should be pretty straightforward.