@roselleebarle - The show that we attend has QR codes on the attendee badges. This QR code holds all of their information provided at registration which goes beyond name, email, company, and phone. They also include products they are interested in, budget, company revenues, staff size, etc. The lead retrieval tool that we lease through the exhibition is able to collect all of this data and export to a CSV. While it works, it is not ideal in streamlining our communication.
I would like to see HubSpot implement a lead retrieval type system that can read the database of the event to retrieve all the pertinent information that is given at the time of registration.