Publish a Video on HubSpot Academy

Record, complete the review process, and get your content published live on the HubSpot Academy app — and earn points for every piece of content that goes live.

This is one of the most powerful ways to establish yourself as a thought leader in the HubSpot ecosystem. Your expertise, published on Academy, puts you in front of 250K+ monthly learners who are actively looking to learn from practitioners like you — not just official documentation. Published creator content also surfaces in Breeze, meaning your work shows up directly when HubSpot users are looking for help inside the product. For Champions, it’s one of the highest-impact ways to build credibility and visibility with exactly the right audience.

What counts:

  • Academy Short — short, quick-answer videos, 250 points

  • Lesson — deeper-dive lessons on a single topic, 500 points

  • Course — a series of lessons on a broader subject, 1,000 points

Content must be approved and live on the Academy app to qualify — not just submitted for review.

Questions about the process? Reach out to the Academy Creators team at HubSpotAcademyCreators@hubspot.com.

Learn more about the Creator Program here

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