# Product Based Workflows **URL:** \ **Category:** HubSpot Ideas\ **Tags:** products-line-items\ **Created:** [September 15, 2025, 6:03pm UTC](https://community.hubspot.com/t/product-based-workflows/139550 "2025-09-15T18:03:50Z")\ **Posts on this page:** 4\ **Page:** 1
**Author:** ![JMolina1](https://avatars.discourse-cdn.com/v4/letter/j/e99b99/32.png) [@JMolina1](https://community.hubspot.com/u/JMolina1)\ **Post date:** [September 15, 2025, 6:03pm UTC](https://community.hubspot.com/t/product-based-workflows/139550/1 "2025-09-15T18:03:50Z")
Is HubSpot currently working on enabling workflows and automations based on products themselves, rather than just products tied to a specific deal? This seems to be a highly requested feature, and it would give users much more flexibility. Have there been any updates from HubSpot regarding this capability or a timeline for when it might be available? ---
**Author:** ![JKesler5](https://avatars.discourse-cdn.com/v4/letter/j/ea5d25/32.png) [@JKesler5](https://community.hubspot.com/u/JKesler5)\ **Post date:** [October 15, 2025, 3:22pm UTC](https://community.hubspot.com/t/product-based-workflows/139550/2 "2025-10-15T15:22:32Z")
This would be very helpful for me as well. In our use case, we’d primarily use workflows for data cleanliness in products, identifying products for priority marketing, and helping to develop and fill missing information. This would be a great help for automated and personalized marketing emails and landing pages. ---
**Author:** ![GeoffreyBezos](https://avatars.discourse-cdn.com/v4/letter/g/0ea827/32.png) [@GeoffreyBezos](https://community.hubspot.com/u/GeoffreyBezos)\ **Post date:** [February 20, 2026, 10:11am UTC](https://community.hubspot.com/t/product-based-workflows/139550/3 "2026-02-20T10:11:28Z")
I second that this would be very helpful especially with line item associations. ---
**Author:** ![DavidSamuelsson](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/davidsamuelsson/32/2490_2.png) [@DavidSamuelsson](https://community.hubspot.com/u/DavidSamuelsson)\ **Post date:** [March 4, 2026, 7:37pm UTC](https://community.hubspot.com/t/product-based-workflows/139550/4 "2026-03-04T19:37:53Z")
+1