# product association

**URL:** <https://community.hubspot.com/t/product-association/125364>\
**Category:** Tips, Tricks & Best Practices\
**Tags:** starter\
**Created:** [February 4, 2025, 10:43am UTC](https://community.hubspot.com/t/product-association/125364 "2025-02-04T10:43:41Z")\
**Posts on this page:** 5\
**Page:** 1

<div class="post-metadata">

**Author:** ![HSalah](https://avatars.discourse-cdn.com/v4/letter/h/858c86/32.png) [@HSalah](https://community.hubspot.com/u/HSalah)\
**Post date:** [February 4, 2025, 10:43am UTC](https://community.hubspot.com/t/product-association/125364/1 "2025-02-04T10:43:41Z")

</div>

Products by default can not be associated with any other items. I tried to figure it out by using Line item object instead of products but i cannot find Line item in hubspot to access or edit values. I just find it in the import process. What is the best practice for my case ? should i use custom object? or there is other solution for associating products

---

<div class="post-metadata">

**Author:** ![kennedyp](https://avatars.discourse-cdn.com/v4/letter/k/49beb7/32.png) [@kennedyp](https://community.hubspot.com/u/kennedyp)\
**Post date:** [February 4, 2025, 5:49pm UTC](https://community.hubspot.com/t/product-association/125364/2 "2025-02-04T17:49:13Z")

</div>

Hi @HSalah! Welcome to the Community-- happy to have you here 😊

When you associate a product with a deal, quote, invoice, or payment link, you are adding a line item, which is one instance of that product. Review how to [manage products in HubSpot](https://knowledge.hubspot.com/products/how-do-i-use-products). Could you share some more context around your goal for associating the products, as opposed to line items?

_Best,_

Kennedy

---

<div class="post-metadata">

**Author:** ![HSalah](https://avatars.discourse-cdn.com/v4/letter/h/858c86/32.png) [@HSalah](https://community.hubspot.com/u/HSalah)\
**Post date:** [February 5, 2025, 7:18am UTC](https://community.hubspot.com/t/product-association/125364/3 "2025-02-05T07:18:40Z")

</div>

Hi @kennedyp ok i understood you now. Thank you for clarifying. So the product is a standardized item or service for the business. But when it comes to deals or any instance related to this product it becomes a line item. I have one more problem. I can not display the line item in the platform where the line item records might be located ?

---

<div class="post-metadata">

**Author:** ![kennedyp](https://avatars.discourse-cdn.com/v4/letter/k/49beb7/32.png) [@kennedyp](https://community.hubspot.com/u/kennedyp)\
**Post date:** [February 10, 2025, 6:04pm UTC](https://community.hubspot.com/t/product-association/125364/4 "2025-02-10T18:04:53Z")

</div>

Hey @HSalah! You can [see line items on the right sidebar of a deal](https://knowledge.hubspot.com/products/edit-products-and-terms-in-the-line-items-editor#add-edit-or-delete-a-line-item-from-a-deal:~:text=In%20your%20HubSpot%20account,the%20line%20item%20editor.) once they are associated:

 ![Screenshot 2025-02-10 at 10.04.37 AM.png](https://d2qpr2jzcazej7.cloudfront.net/original/2X/a/ae9558736152f22a03f4994d198a33be17ad346e.png)

---

<div class="post-metadata">

**Author:** ![MPauley](https://avatars.discourse-cdn.com/v4/letter/m/ba8739/32.png) [@MPauley](https://community.hubspot.com/u/MPauley)\
**Post date:** [March 24, 2025, 6:01pm UTC](https://community.hubspot.com/t/product-association/125364/5 "2025-03-24T18:01:38Z")

</div>

HSalah - We have a similar issue. As far as I can tell, there is no easy way to say, “Here is a list of contacts or companies with the products they are using.” A direct association between products and other objects would be amazing.