Hi @cassjoachim,
As @bsheen already pointed out, this is not possible at this stage and I’d also recommend upvoting the idea.
I wanted to highlight that you can work around the limitation by mimicking a HubSpot CTA. You would simply create a PNG file that looks like a CTA. You can then add the personalization token to the image URL.
I’ve recorded my screen for an example. First, I’m getting the First name personalization token from the raw HTML, then I add it to a Google search link.

If you’ve found this workaround helpful, let me know!