Hi everyone - My name is Jackie Brenna, and I am a Product Manager on HubSpot’s Email Platform team. First, I want to thank you all for taking the time to share your feedback. It directly influences how we prioritize our work!
I’m happy to share that we are actively building a consent-based tracking solution. The plan is a new “track by consent” option that introduces a new email address consent record that will govern whether a tracking pixel is inserted at send time - no manual action required on a per-campaign basis. The property will store the metadata required for compliance (timestamp, consent source, method of collection) and will be the source of truth the backend evaluates at the moment of send.
We’re still in the scoping phase, so I can’t commit to a delivery timeline yet, but this is a top priority and we’re moving on it. In the meantime, keep the feedback coming - I’ll be monitoring this thread closely and will post updates as possible. Thanks!