Why we built Playlists in HubSpot Academy
We’ve heard from numerous customers and internal HubSpotters incorporating important Academy content for their training purposes, often going as far to share a document with links to specific courses and certifications. What was missing was the ability to track their progress on the material for the purposes of tracking user progress, prospect engagement, or providing ways to gamify the onboarding process for new employees.
How the Assign and Monitor feature can help your business
We designed this feature with our HubSpot customers, partners, and even our internal HubSpot teams in mind! These use cases consistently appeared based on feedback from many of our customers:
Managers: While playlists help their teams onboard to HubSpot software and best practices, Monitoring progress allows people leaders to track the progress of their new hire’s material and check in as needed.
New Hires: Learn best practices and terminology while also viewing the progress of their peers, helping to achieve new hire milestones together.
Partners: Partners can curate their favorite Academy content and assign it to users outside of their organization, like their HubSpot clients. Tracking progress for their Academy content will help measure engagement and enthusiasm about HubSpot
Feature Highlights
In several areas of the Playlist thumbnails in the Academy App, you’ll have the option to Assign a playlist to a user:
On the playlist homepage
On the context menu of the playlist
On the bottom section of the playlist
Assigners will be able to choose a portal to assign users. They will also have an option to assign a due date for when the content in the playlist should be completed
All users with access to the portal and the playlist will be able to view progress of other users assigned to the playlist.
Partners Only: Users with access to partner content will be allowed to add them to their playlists. If a playlist is shared with a customer with partner content access this will be visible and calculated into the content progress. Playlists with partner content can still be assigned to customers without access to partner content. In this case, the non-partner user will not see the partner content as part of the playlist or as an item to complete in their progress.
Ready to get going?
We have handpicked some playlists to help your team and business grow better! Check out the playlists below, save it as your own, or assign them to your teams from here:
New Sales Rep Playlist
Advanced Sales Rep Playlist
New Marketer Playlist
Advanced Marketer Playlist
Advanced Content Marketer Playlist
Advanced Social Media Marketer Playlist
HubSpot Admin Playlist
HubSpot Developer Playlist
Integrations in HubSpot Playlist
Sales Hub Starter Playlist
Marketing Hub Pro Playlist
Service Hub Playlist
What’s Next
Thank you for reading! We’re excited to see how you leverage Assign and Monitor capabilities on playlists.
We are always curious about how we can make HubSpot Academy a crucial part of your business process. If you have ideas on where we should go next with the Academy product, please share your ideas and suggestions in the comments below!




