Hi @MTraczyk
Right now HubSpot only shows the % to the next step in this view, and then the total conversion pops up on skipped stages, which isn’t that useful.
What I think will work best is rebuilding this in the funnel report (Reports - Create report - Funnels). If you add all the deal stages and switch the view to conversion funnel, you can see both:
- step-by-step conversion
- total conversion all the way to Closed Won
That way you get the same flow as this chart, but with both numbers side by side.
If you want it in a table view, you can also build it in the custom report builder with deals as the source and then add two metrics: one for next step, one for total (Closed Won ÷ deals in stage).
Exporting to Excel and working it out manually is another option, but the funnel report should cover it in HubSpot directly.
Best,
Francois
www.smitmarketing.co.uk