Furthermore, one of the properties that is used to identify? a contact is Last Activity Date. Defined as:
Last activity date: the last date and time of a note, call, sales email, meeting, or task on the contact’s record. This is set automatically by HubSpot based on the date/time set for an activity when it’s logged on the record. For example, if a user logs a call today for a call that occurred previously, the Last activity date property in the record will show today’s date.
For a B2C that sells or processes thousands of deals a day, solely online, this is a useless criteria. We typically will never see our customer until the day of service.
How about a more objective criteria? Or better yet, since everyones definition is different, let US choose the criteria??? For Example, Last Page View, last email click/open, etc???
Scott