Need ideas and suggestions to effectively learn fundamentals of Marketing.

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1

Hi guys, I’ve done my graduation in mechanical engineering but strongly believe that my interest lies in Marketing and am planning to do an MBA in it. I’d just appreciate if y’all can suggest sources from where I can learn about Marketing in depth, be it books or courses or some skills that I can learn. I don’t just want bookish knowledge I want to learn the practical skills that I can develop and apply in some marketing internships in future.

Any help is appreciated. Thanks.

Apologies if I sound like a total novice but that is because I am one :slightly_smiling_face:

2

Hi @AYadav7,

Thanks for reaching out!

HubSpot Academy offers a wide range of certification courses on marketing and best of all, they are free! You can also add the certificates to your LinkedIn profile after you have completed a certification course :slightly_smiling_face:

Here are a few course recommendations to get you started:

If you’re interested in a paid course, the American Marketing Association offers a variety of virtual training courses as well as certificate opportunities.

Good luck with the start of your marketing journey!

Best,

Kristen

3

Go for it . Wishing you all the best.

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Hi @AYadav7! I’ll be hosting an office hour on March 10th 11:00am EST to specifically discuss the five fundamental steps for implementing behavioral marketing with a subject matter expert. If you’re interested in learning more or have questions about that, we’d love to have you show up. No worries if that’s not what you’re interested in specifically learning, but saw your post and thought this might be a good opportunity for you to learn about marketing in depth. You can register here!

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Hi Chrlee, Iam interested in the five fundamental steps as you’ve mentioned above, however, I missed the office hour you held! Will you be doing another one of these behavioral marketing classes?

Best,

Piper

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Hi @Piperlee! It looks like we might have the same last name :smiling_face_with_sunglasses:

We will definitely come around to hosting another Office Hour on the topic in the future, but nothing on the books yet. In the meantime, you can watch the on-demand playback of the last office hour here. Also if you want to watch the lesson that goes over the basic information on the topic you can watch here. Hopefully that is helpful! I’m glad you reached out :blush: