# Native SMS/Text Messaging with Workflow Integration

**URL:** <https://community.hubspot.com/t/native-sms-text-messaging-with-workflow-integration/77913>\
**Category:** HubSpot Ideas\
**Tags:** workflows\
**Created:** [March 24, 2023, 8:07am UTC](https://community.hubspot.com/t/native-sms-text-messaging-with-workflow-integration/77913 "2023-03-24T08:07:11Z")\
**Posts on this page:** 1\
**Page:** 1

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**Author:** ![mdlogica](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/mdlogica/32/48165_2.png) [@mdlogica](https://community.hubspot.com/u/mdlogica)\
**Post date:** [March 24, 2023, 8:07am UTC](https://community.hubspot.com/t/native-sms-text-messaging-with-workflow-integration/77913/1 "2023-03-24T08:07:11Z")

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There are other smaller CRMs that have built in texting and SMS automation. HubSpot already offers built-in calling, why not also have texting and allow us to add text messages to our workflows?

Texting has a much higher open/engagement rate than email, so it would make sense from a conversion perspective for both sales and marketing to have this.