# Marketing SMS Reporting

**URL:** <https://community.hubspot.com/t/marketing-sms-reporting/113299>\
**Category:** Reporting & Analytics\
**Tags:** professional\
**Created:** [July 30, 2024, 4:03pm UTC](https://community.hubspot.com/t/marketing-sms-reporting/113299 "2024-07-30T16:03:42Z")\
**Posts on this page:** 5\
**Page:** 1

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**Author:** ![FruitfulRevenue](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/fruitfulrevenue/32/42952_2.png) [@FruitfulRevenue](https://community.hubspot.com/u/FruitfulRevenue)\
**Post date:** [July 30, 2024, 4:03pm UTC](https://community.hubspot.com/t/marketing-sms-reporting/113299/1 "2024-07-30T16:03:42Z")

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There’s no option to create Marketing SMS reports in HubSpot as of today. The activity is recorded as ‘Contact Activity’ on the record, but there are no options to use this activity type on reports.

We we use SMS for Rev Ops, the analysis of this tool is going to be increasingly important.

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**Author:** ![briannester](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/briannester/32/75249_2.png) [@briannester](https://community.hubspot.com/u/briannester)\
**Post date:** [July 30, 2024, 4:27pm UTC](https://community.hubspot.com/t/marketing-sms-reporting/113299/2 "2024-07-30T16:27:12Z")

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Hey Carissa,

If you are using the Marketing SMS add-on, you can [analyze message engagements.](https://knowledge.hubspot.com/sms/create-and-send-sms-messages#analyze-message-engagements) I’m not sure exactly what you are looking to report on, but this could be a viable solution for you.

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**Author:** ![FruitfulRevenue](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/fruitfulrevenue/32/42952_2.png) [@FruitfulRevenue](https://community.hubspot.com/u/FruitfulRevenue)\
**Post date:** [July 30, 2024, 4:29pm UTC](https://community.hubspot.com/t/marketing-sms-reporting/113299/3 "2024-07-30T16:29:36Z")

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I’m really hoping to pull reporting counts and marketing contact activity  
insights into a Dashboard. Having to do this in the SMS workspace isn’t  
ideal.

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**Author:** ![ABemidex](https://avatars.discourse-cdn.com/v4/letter/a/43a26b/32.png) [@ABemidex](https://community.hubspot.com/u/ABemidex)\
**Post date:** [September 24, 2025, 2:07pm UTC](https://community.hubspot.com/t/marketing-sms-reporting/113299/4 "2025-09-24T14:07:05Z")

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I set up custom properties to track SMS replies and then used workflows to populate those, which let me build reports based on reply rates and engagement over time.

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**Author:** ![Berangere](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/berangere/32/220784_2.png) [@Berangere](https://community.hubspot.com/u/Berangere)\
**Post date:** [October 10, 2025, 6:31am UTC](https://community.hubspot.com/t/marketing-sms-reporting/113299/5 "2025-10-10T06:31:46Z")

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Hi everyone, and happy Friday! 😊

I wanted to jump in and share a couple of updated resources that might help with your questions:  
- [Analyze SMS performance](https://knowledge.hubspot.com/sms/analyze-sms-performance)  
- [Use marketing reports in the marketing analytics suite](https://knowledge.hubspot.com/reports/use-marketing-reports-in-the-marketing-analytics-suite)

Hope you find these helpful!

Have a fantastic weekend ahead,  
Bérangère