# Marketing reports

**URL:** <https://community.hubspot.com/t/marketing-reports/64966>\
**Category:** Ads\
**Tags:** enterprise\
**Created:** [September 13, 2022, 9:14am UTC](https://community.hubspot.com/t/marketing-reports/64966 "2022-09-13T09:14:47Z")\
**Posts on this page:** 12\
**Page:** 1

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**Author:** ![AKampakis](https://avatars.discourse-cdn.com/v4/letter/a/b77776/32.png) [@AKampakis](https://community.hubspot.com/u/AKampakis)\
**Post date:** [September 13, 2022, 9:14am UTC](https://community.hubspot.com/t/marketing-reports/64966/1 "2022-09-13T09:14:47Z")

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Hello,

I currently use “Marketing Hub Enterprise” version and I need to create some reports that will include some ads metrics. In the hubspot knowledge , I have found this :

> **[Ads dashboard metrics - Analyze ad campaigns in HubSpot](https://knowledge.hubspot.com/ads/analyze-ad-campaigns-in-hubspot#metrics)**
>
> Last updated: January 10, 2026 | Learn how to view, manage, and analyze your Facebook, Google, and LinkedIn ad campaigns in HubSpot's ads tool.

I need to track metrics that you will see below, but I am not sure in which module I can find them.

 ![AKampakis_0-1663060410979.png](https://d2qpr2jzcazej7.cloudfront.net/original/3X/9/b/9b5b3a61cf91b6eb465abf880a43ef7c6bd245f6.png)

Thanks in advance.

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**Author:** ![CateDuarte](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/cateduarte/32/78852_2.png) [@CateDuarte](https://community.hubspot.com/u/CateDuarte)\
**Post date:** [September 13, 2022, 9:37am UTC](https://community.hubspot.com/t/marketing-reports/64966/2 "2022-09-13T09:37:33Z")

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Hi @AKampakis , these metrics are a detail of what you’ll find in the Ads Dashboard, under the ads section of your account. These are default Hubspot metrics.

If you want to do custom reporting, you have now “Ad Performance Metrics” or “Ads interactions by contact” that might give you interesting options for reporting.

Hope this helps.

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**Author:** ![AKampakis](https://avatars.discourse-cdn.com/v4/letter/a/b77776/32.png) [@AKampakis](https://community.hubspot.com/u/AKampakis)\
**Post date:** [September 13, 2022, 10:13am UTC](https://community.hubspot.com/t/marketing-reports/64966/3 "2022-09-13T10:13:22Z")

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Hello @CateDuarte ,

Is it possible to show me the path of this ads dashboard?

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**Author:** ![CateDuarte](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/cateduarte/32/78852_2.png) [@CateDuarte](https://community.hubspot.com/u/CateDuarte)\
**Post date:** [September 13, 2022, 10:22am UTC](https://community.hubspot.com/t/marketing-reports/64966/4 "2022-09-13T10:22:11Z")

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Sure, if you go into the Marketing menu and select Ads - go into the  
Analyze tab.  
You’ll need, of course, to have your Ads accounts connected to Hubspot.

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**Author:** ![AKampakis](https://avatars.discourse-cdn.com/v4/letter/a/b77776/32.png) [@AKampakis](https://community.hubspot.com/u/AKampakis)\
**Post date:** [September 13, 2022, 10:27am UTC](https://community.hubspot.com/t/marketing-reports/64966/5 "2022-09-13T10:27:33Z")

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If you see the screenshot below, the option “attribution reports” is disabled.

 ![AKampakis_0-1663064804765.png](https://d2qpr2jzcazej7.cloudfront.net/original/3X/c/6/c6f32d3fb7517148b151bab4fc5d37d4bbbff866.png)

Is there any way to change the option?

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**Author:** ![CateDuarte](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/cateduarte/32/78852_2.png) [@CateDuarte](https://community.hubspot.com/u/CateDuarte)\
**Post date:** [September 13, 2022, 10:36am UTC](https://community.hubspot.com/t/marketing-reports/64966/6 "2022-09-13T10:36:10Z")

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Do you have Marketing Hub Professional or above?

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**Author:** ![AKampakis](https://avatars.discourse-cdn.com/v4/letter/a/b77776/32.png) [@AKampakis](https://community.hubspot.com/u/AKampakis)\
**Post date:** [September 13, 2022, 11:50am UTC](https://community.hubspot.com/t/marketing-reports/64966/7 "2022-09-13T11:50:11Z")

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Marketing Hub Enterprise

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**Author:** ![CateDuarte](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/cateduarte/32/78852_2.png) [@CateDuarte](https://community.hubspot.com/u/CateDuarte)\
**Post date:** [September 13, 2022, 11:56am UTC](https://community.hubspot.com/t/marketing-reports/64966/8 "2022-09-13T11:56:08Z")

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Do you have tracking code installed and auto-tracking active in the pages where visitors are converting?

More info here: [Ads attribution in HubSpot](https://knowledge.hubspot.com/ads/ads-attribution-in-hubspot?KBOpenTab)

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**Author:** ![AKampakis](https://avatars.discourse-cdn.com/v4/letter/a/b77776/32.png) [@AKampakis](https://community.hubspot.com/u/AKampakis)\
**Post date:** [September 13, 2022, 12:01pm UTC](https://community.hubspot.com/t/marketing-reports/64966/9 "2022-09-13T12:01:11Z")

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I am sorry but I am not sure I understood in which code you are referring  
to.

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<div class="post-metadata">

**Author:** ![CateDuarte](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/cateduarte/32/78852_2.png) [@CateDuarte](https://community.hubspot.com/u/CateDuarte)\
**Post date:** [September 13, 2022, 12:02pm UTC](https://community.hubspot.com/t/marketing-reports/64966/10 "2022-09-13T12:02:40Z")

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Maybe this will help: [Install the HubSpot tracking code](https://knowledge.hubspot.com/reports/install-the-hubspot-tracking-code)

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**Author:** ![deepikaverma](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/deepikaverma/32/671_2.png) [@deepikaverma](https://community.hubspot.com/u/deepikaverma)\
**Post date:** [September 13, 2022, 11:30am UTC](https://community.hubspot.com/t/marketing-reports/64966/11 "2022-09-13T11:30:51Z")

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Hi @AKampakis  
Adding a few points to this query you can also see Ad activity in HubSpot reports.  
- Go to Reports\> Click on Custom report Builder \> Choose the metrics ( Ad interaction by contact)  
- Choose the metric as per your requirement.

 ![deepikaverma_0-1663068595075.png](https://d2qpr2jzcazej7.cloudfront.net/original/3X/7/0/700795ef42ef03ece22ea2606e351fae42468c29.png)

I hope it helps.  
Thank you.

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**Author:** ![danmoyle](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/danmoyle/32/91166_2.png) [@danmoyle](https://community.hubspot.com/u/danmoyle)\
**Post date:** [September 13, 2022, 12:41pm UTC](https://community.hubspot.com/t/marketing-reports/64966/12 "2022-09-13T12:41:51Z")

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Hi @AKampakis. I’ll echo what @CateDuarte offered. I would start with your ads tool reports before jumping into custom reports. I often coach my clients to start with all the HubSpot standard reporting and analytics tools before building something custom.

But you do need you [ads connected to HubSpot](https://knowledge.hubspot.com/ads/connect-your-google-ads-account-to-hubspot), your [HubSpot tracking code installed](https://knowledge.hubspot.com/reports/install-the-hubspot-tracking-code), and probably an [ad pixel added as well](https://knowledge.hubspot.com/ads/install-pixels-from-external-ad-networks#:~:text=to%20inconsistent%20data.-,Install%20your%20pixel,Click%20Add%20pixel.).

Hopefully that and the helpful answers already here all help get you on the path you’re looking for.
