# Mandatory Lead Association

**URL:** <https://community.hubspot.com/t/mandatory-lead-association/145461>\
**Category:** Tips, Tricks & Best Practices\
**Tags:** best-practices\
**Created:** [January 28, 2026, 12:36pm UTC](https://community.hubspot.com/t/mandatory-lead-association/145461 "2026-01-28T12:36:46Z")\
**Posts on this page:** 3\
**Page:** 1

<div class="post-metadata">

**Author:** ![GSainati](https://avatars.discourse-cdn.com/v4/letter/g/b38774/32.png) [@GSainati](https://community.hubspot.com/u/GSainati)\
**Post date:** [January 28, 2026, 12:36pm UTC](https://community.hubspot.com/t/mandatory-lead-association/145461/1 "2026-01-28T12:36:46Z")

</div>

Hubspot makes it mandatory to associate a lead with either a contact or a company. This means that before creating a lead I need to manually add either a contact or a company and then go back to create a lead.  
Is there a chance to remove this mandatory association or create a company through the lead creation mask?

---

<div class="post-metadata">

**Author:** ![karstenkoehler](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/karstenkoehler/32/68554_2.png) [@karstenkoehler](https://community.hubspot.com/u/karstenkoehler)\
**Post date:** [January 28, 2026, 12:39pm UTC](https://community.hubspot.com/t/mandatory-lead-association/145461/2 "2026-01-28T12:39:56Z")

</div>

Hi @GSainati,

At this point, no - this is not possible. If you feel strongly about this, you could request this from the product team here: [https://community.hubspot.com/t5/HubSpot-Ideas/idb-p/HubSpot\_Ideas](https://community.hubspot.com/t5/HubSpot-Ideas/idb-p/HubSpot_Ideas)

The product team reviews these requests based on popularity.

Best regards

---

<div class="post-metadata">

**Author:** ![jamesjhone7](https://avatars.discourse-cdn.com/v4/letter/j/50afbb/32.png) [@jamesjhone7](https://community.hubspot.com/u/jamesjhone7)\
**Post date:** [January 29, 2026, 10:36pm UTC](https://community.hubspot.com/t/mandatory-lead-association/145461/3 "2026-01-29T22:36:41Z")

</div>

Yeah, that limitation can be frustrating in real workflows. Right now HubSpot enforces that association, but allowing lead-first creation or auto-creating a company would feel much more user-friendly and fairplay. club is for teams trying to move fast without extra clicks.  
_This post has been edited by a Community Moderator to ensure it adheres to our [Community Guidelines](https://community.hubspot.com/t5/Getting-Started-on-the-Community/HubSpot-Community-Guidelines/ba-p/384050)._
