LIVE Social Media Office Hour - 18 January

HubSpot Academy’s first Social Media Office Hour of 2022 will be on January 18th at 11 AM Eastern Time.

Done!

Looking forward!

What’s the best way to extend the life of your posts or recycle content, without needing to create something “fresh” every day?

Split up the content into multiple directions and focus points. That usually works pretty well!

Waiting for it!

Check.

What are you top three social platform recomendations for B2B?

Not sure if this is a relevant question, but as freelancers what is the maximum number of clients that we should handle in order to be sure to deliver a good service?

i think that depends on the amount of work, rather than the number of clients and your time management and creative and mental capacity.

Utilizing platforms like Instagram and Facebook that are more for B2C in a B2B realm. Is it worth it to tap into these platforms? And if so, how can they beat be utilized?

same question

I am trying to think through a content strategy that would allow me as a solopreneur (for now) to create a content flow that might flow this way: Pillar Post - embedded youtube video - promoted with LinkedIn post - mentioned in my email newsletter - sent out on Twitter… for example.

I am also interested in content strategy ideas for better growth of followers and engagement. Our number of impressions is currently fairly small on all platforms. We have accounts on almost all social platforms and post blogs 1-2 times each week. We’ve only been posting regularly for about a month, and are switching focus to LinkedIn, Twitter, and Facebook for B2B Saas/Nonprofit/Medical companies.

Working on a list of the most influential high-profile personalities across social media channels in our region. Beyond follow count, engagement rates, what other metrics do you think should be considered to develop a criteria for this?