Custom properties limit reached - Even with fewer than 10 properties

Smart CRM & Sales Hub
1

Hello,

I have created fewer than 10 custom properties, yet I am receiving an error message stating that I can no longer create additional properties. No properties have been archived either. Support informed me that only 8 properties had been created and that this was a bug.

Troubleshooting steps already tried: using a different browser, clearing cookies and browsing history, and trying another device.

How can I resolve this issue? Thank you in advance.

3

Hi there!

If support confirmed that you’ve only used 8 properties, you are definitely running into a known limit mismatch glitch. Before waiting on a system patch, double-check one hidden detail that often causes this exact error:

The 10 custom property limit on the free tier applies across your entire account, not just per object. It is incredibly easy to hit the limit without realizing it due to cross-object properties or third-party integrations:

  1. Go to Settings > Properties
  2. Use the Select an object dropdown to check every single record type (not just Contacts, but also Companies, Deals, and Tickets)
  3. On each object, filter the creator dropdown to “All users except HubSpot” to reveal hidden custom properties.

If your total across all objects truly adds up to fewer than 10 and your archived tabs are completely empty, it is an internal account bug. Since you’ve already tried clearing your browser data, you will need to reply directly to your open ticket so can manually refresh your property counters from the backend!

4

Thank you for your response! I can confirm that I have already performed this check. I have fewer than 10 custom properties created, across all the objects in question. Would it be possible to refresh this manually on your end?

Thank you!

5

Glad you checked those objects! Since your total across the whole account is definitely under 10, it’s a confirmed backend sync glitch.

Because the community forum is a user-to-user space, I don’t have direct access to your account tools to trigger a manual refresh on my end.

Your best bet is to reply directly to the you opened earlier. Let them know you’ve verified the cross-object totals and ask them to escalate it to a tier-2 specialist or developer who can manually force-reset your property count counters from the backend. They usually flip the switch pretty quickly once the bug is verified!

7

Ah, I wish I could! Since the community forum is a user-to-user space, I don’t have access to your account backend to flip that switch for you.

Since you’ve already verified that your cross-object count is definitely under 10, this is 100% a system sync glitch on HubSpot’s side.

Your quickest path to a fix is to ping the you spoke with earlier. Reply to your open ticket, confirm that you’ve double-checked all object types, and ask them to escalate it to a technical team to manually force-refresh your property counters. They should be able to clear the glitch right up for you!

8

Thank you so much for your help!

10

Hi @Coline.C Thanks for posting! It is confirmed that free accounts can create up to 10 custom properties, outlined here.

If you’ve done all these checks, my suggestion would be to reach out to the support team and ask for them to check on this internally. Since support has access to your account and tools for troubleshooting, they’ll be the best resource in this case.

I hope this helps! :slight_smile:

Jess
Community manager