Simon Sinek’s “Golden Circle” framework shows that great leaders and companies start with why—their purpose, cause, or belief. Those who lead with their why truly set themselves apart. This concept comes up so often in our Founder Focused conversations because these concepts are crucial for all company builders. What has helped you find your “why”? We’ll be exploring these ideas more at our upcoming Ted Circles event next week! Learn more and RSVP here. --- This post was migrated from connect.com and was originally published at an earlier date.