It’s kind of odd that the a measurement of time to close/qualify stage for the new leads object is no where to be found in the reporting built around it. This is a *very* important much needed metric.
I imagine it was just a matter of prioritization by the product team, so here’s the date I’m posting this 12/6/2023. (just released last quarter)
We want to report on time to qualify/close on leads within in the single object report report builder. some anomalies I’ve seen so far:
1. In single object reports the created by user ID field is a number and can’t be used in table rows.
2. There’s no percentages that would allow us to calculate conversion rates for stages in a custom report. Having custom properties is not supported so there’s no way to get this #
3. The CRAZIEST of them all time to close/qualify is absent from reports. all I see is time to first touch. . . which is not very interesting.
The basic reporting we will want to have is not super complicated:
1. How many leads added by Create Date
2. Average Conversion Rate of leads grouped by Created By User ID
3. Average time to qualify for both qualified and disqualified leads.