We’re currently using the Neambo - ACT3 theme. Ever since we moved to our new website, we’ve noticed a big drop in traffic. We think one reason for this might be an error we found in the search console. The error says: “LCP issue: longer than 2.5s (mobile).” The Treemap indicates that the video JS on our homepage is causing this problem. Are others facing the same issue?
@ASobaci video will always impact your LCP, even moreso if it’s hosted on YouTube.
This is less of a theme issue and more of a content issue - you have to decide what you want to optimize for, performance or user experience. If the video is critical, you have to accept the loss of performance.
It sounds like performance is the priority since you’ve identified loss in traffic. In this case, you could replace the video on mobile only with an image to help improve mobile performance while keeping the video on desktop.
Hi, @ASobaci
I’ve run into this kind of thing before with video-heavy homepages. Mobile can struggle even when the desktop looks perfectly fine, mainly because the video and its JS are competing with everything else that needs to load first.
If the video is showing up as the LCP element in the report, I’d try one simple test first: disable it on mobile and use a static poster/image instead. If LCP drops quite a bit, you’ve pretty much found the main culprit. The video can still load after the page is usable.
I’d also check what else is loading alongside it. Tracking scripts, chat, analytics, etc. can make the problem worse, particularly if the video script is loading early. There’s usually no reason for all of those to get priority over the actual page content.Also worth checking the mobile version isn’t pulling down the full-size desktop video or unnecessarily large images.
I’d test those changes before touching the whole theme. If the LCP improves, then you can work backwards from there and decide whether the video itself needs optimizing or just needs to load later.
If you want a quicker way to handle some of the optimization, Website Speedy is also worth testing for image and script optimization.
Disclaimer: I’m affiliated with Website Speedy.
Note: I used AI to tidy up the formatting.
@ASobaci It’s possible to use youtube-lite.js. I also noticed that you can work on gtag script loading and LCP image.
You can hit me through https://www.linkedin.com/in/tomasz-sygut-7a3903161/ - I can help you for free 
Hey @IMakkar,
thank you for making it clear that you’re affiliated with Website Speedy.
I really don’t want to open the whole Website Speedy topic from a few years ago (which got removed from the community), but:
When the Website Speedy topic emerged, I tested it.
On the surface it looked promising.
But there were many red-flags.
Red-flags like:
- The app required CRM read access(!). Something that shouldn’t be required by any means for an app that’s for SEO/Content Hub. Asking the author resulted in a statement like “We found that accessing the CRM data can improve SEO in Enterprise Hubs”. From a technical perspective this is complete nonsense as there’s absolutely no reason to get CRM read access to improve SEO performance.
- The person who advertised for this “tool” was very reserved and didn’t answered basic questions about the functionality of this particular “tool”.
- The external app was a red-flag on it’s own, but more importantly it was a dead-end. Back in the day, there wasn’t even a “delete your account” option. And even after disconnecting/uninstalling the app from my test portal I received emails from the tool.
- The obfuscated scripts which a user had to copy/paste into his portal didn’t do anything but forcing a white div overlay which disappeared after a few (milli)seconds. I’d call something like this a huge scam, but this is only me.
As the app got removed from the (official) HubSpot Marketplace, I believe it might not be the best to advertise for something that doesn’t meet the requirements of any HubSpot Marketplace app so frequently (looking at your profile)
p.s.: I’m not writing this to harm anyone but only to inform people who might read this at some point in the future.
Best,
Anton
I know this is a bit old topic, but I want to add my five cents for anyone landing here
Seeing a drop in traffic after a website redesign/migration is normal as you might have changed the content, pages, redirections, etc.
Google (and other search engines) need some time to re-crawl all your changes.
It will take some time to recover, so don’t freak out if you see a traffic drop for a few weeks.
Also, and this is just my opinion, traffic is not the best metric for many pages, specially B2B. Instead, focus for example on conversion rates.
As a very simplified example, if your old website had 1000 visitors per month with a 1% conversion rate (10 leads) and your new website has 500 visitors but a 3% conversion rate (15 leads), your new site is generating 50% more opportunities despite having 50% less traffic, therefore is arguably working much better. That should be the goal of a redesign, not just increasing traffic 
When it comes to performance, it will obviously have an impact on user experience and Web Vitals (which are a ranking metric), but are not necessarily the reason why traffic drops (unless it’s a massive performance issue).