Working with Sales for Better Marketing Leads
Manufacturing Mid-West HUG | Wednesday, June 15th @ 12PM (CDT)
About this event
As a marketer in manufacturing, you give your sales team leads every day – form fills, visits, email responses – but getting marketing and sales on the same page can be tricky. We’ll show you how to define good Marketing Qualified Leads and make sure Sales Qualified Leads are being handled efficiently. It’s easy once you’re speaking the same language!
After this session, you’ll be able to:
- Identify what sales really needs from a quality lead
- Set a process for handing marketing leads over to the sales team
- Align the goals of Sales & Marketing and close the feedback loop
Who should attend?
This session is for marketers and sales pros in manufacturing looking to use HubSpot to improve the quality of B2B and high-touch leads, and collaborate better across teams.
The HUG program helps customers connect and find a support group for topics that matter to them. It helps us solve for the community and in 2022 you will see that more than ever. Right now, it supports 150+ city-based user groups worldwide but we’ve ambitious plans to grow throughout 2022. This program serves to unite, educate and inspire customers with each other to help promote community-driven learning and development.